Market intelligence
Market intelligence, Self-Catering Resources
Maximizing the value of every booking
20th June 2019The hospitality world is rife with competition, be it billion-dollar companies or small local businesses. With that in mind, it is increasingly vital that the…
Market intelligence, Self-Catering Resources, Work Smart
Regulation in the self-catering industry: mortgages and short-term lets
30th October 2018We understand how important it is that self-caterers provide high quality, legally-sound accommodation for their guests, and having the correct mortgage is a big part of that.
Market intelligence, Self-Catering Resources
How to get more bookings from the channels you advertise on
17th November 2017If the channels you advertise on aren't getting you more bookings, don't despair. Just a few little tweaks and attention to detail makes all the difference. Follow these steps to to make your listings go from average to exceptional (the principles are the same for all the channels).
Self-Catering Resources, Work Smart
Does your website give guests what they want?
27th June 2017We survey self-catering guests to get feedback about their online booking experience and discover what they want from a holiday rental website.
Latest news, Self-Catering Resources
Scottish self-catering sector worth £723 million pa, finds ASSC
21st April 2017ASSC study, which includes data provided by SuperControl, reveals the impact of the self-catering sector on Scotland's economy.
Latest news, Self-Catering Resources
One booking every 25 seconds!
12th January 201744% more bookings were taken through SuperControl yesterday than ever before in one day; averaging one booking every 25 seconds!
Market intelligence, Self-Catering Resources
Self-catering analysis: 2016 in review
20th December 20162016 was an eventful year. The UK voted to leave the European Union back in June, the value of the pound dropped, and terrorist attacks worldwide affected holidaymakers’ destination choices.…
Booking behaviour, Industry forecasts, Latest news, Market intelligence, Self-Catering Resources
Rural self-catering in England worth £3bn per year
12th October 2016According to a report for the English Association of Self Catering Operators (EASCO), which was released yesterday, rural self-catering in England contributes £3.04billion per year to the economy from accommodation spend…
Latest news, Market intelligence, Self-Catering Resources
Are you paying too much VAT on your fuel bills?
21st July 2016If you own holiday accommodation in the UK, you could be eligible to pay a reduced rate of VAT on your electricity and gas bills. Does your business qualify for…
Latest news, Market intelligence, Self-Catering Resources
What does Brexit mean for the self-catering sector?
24th June 2016As Britons have just voted to leave the European Union (EU), what will this mean for the more than one million Brits who own a holiday home in the EU,…
Market intelligence, Self-Catering Resources
What do guests expect from self-catering accommodation providers?
28th March 2016Guests who book their holiday online through SuperControl are asked to complete a short feedback survey¹. Their comments help us ensure we make the booking process as efficient as possible…
Market intelligence, Self-Catering Resources
Card payment surcharges – do you pass them on to your guests?
24th February 2016We get asked many questions when discussing the benefits of taking online payments: What about the charges? Should we pass the surcharge on to our guests? What do your other…
Market intelligence, Self-Catering Resources
Are your bookings up this year?
26th January 2016Earlier this month we reported the fantastic start to the year for self-caterers using SuperControl, with over 30% more bookings being taken in 2016 so far. The increase is not only…