Managing property rates can be tricky, especially when trying to stay competitive and attract bookings. While many property owners manually adjust their pricing based on demand, using pricing software can offer much more—like insights into your property’s performance and market trends that aren’t always easy to see on your own.
That’s why SuperControl offers an integration with Price Labs. This integration goes beyond just tweaking rates—it helps you truly understand how your properties are performing, so you can make smarter, more informed decisions.
Whether you manage one property or multiple, Price Labs allows you to easily track performance, compare rates with similar properties in your area, and make adjustments that can really make a difference in the long run.
How Price Labs Can Help You
Here are some helpful tools from Price Labs that go beyond just adjusting prices—they’re designed to give you deeper insights and more control over your pricing approach:
- Hyper Local Pulse (HLP): This feature taps into local market data to recommend customised pricing based on trends, events, and seasons in your area. It even offers suggestions on the best booking durations to maximise earnings. Managing multiple properties? No problem—tools like Multicalendar, CSV imports, and APIs help streamline that process.
- Portfolio Analytics: This feature lets you monitor key metrics in real-time, like occupancy rates, ADR (Average Daily Rate), and RevPAR (Revenue per Available Room). By using Pacing Data, you can compare how current bookings stack up against past performance and market trends. It’s a great way to ensure you’re staying on track and adapting when necessary.
- Market Dashboard: With this tool, you can create personalised dashboards that give you an up-to-date look at market trends in your area. You’ll be able to identify patterns, adjust your pricing strategy, and even compare your properties to others nearby using advanced filters.
- Revenue Estimator Pro: Curious about your property’s earning potential? This tool provides monthly and annual revenue estimates, along with insights into average daily rates and seasonal trends, no matter where your property is located. You can even customise comparisons based on specific details like bedroom count, location, and amenities.
Could Better Insights Improve Your Pricing Strategy?
Take a moment to think about how you’re currently managing your property’s pricing. Are you relying on data and insights to fine-tune your approach, or is it more of a guessing game?
For example, do you know how local events or peak seasons impact your bookings? How does your pricing compare to other properties in your area? Are you tracking your booking pace to spot opportunities for improvement?
Exploring tools like Price Labs can give you the insights needed to answer these questions and more. With a deeper understanding of your market and property performance, you can refine your pricing strategy and stay ahead in a competitive space.
Learn More
If you’re interested in exploring how Price Labs can help you better understand your property’s potential, take a moment to learn more. It could be the key to making smarter decisions and supporting your property’s success.
If you’re looking to see how SuperControl can support you even more, we’d love to chat. Book a discovery call, and together, we can explore how to make managing your property simpler.
